Why continuous delivery is the secret weapon of fast-moving tech teams
Speed and stability in software delivery are no longer nice-to-haves. For modern tech teams, especially those in competitive industries, they are critical to survival. Continuous delivery (CD) is a software development approach that allows teams to release updates quickly, reliably, and frequently. It has become a key enabler of business agility, allowing organizations to respond to user needs, market changes, and internal goals with greater confidence.
For CEOs, CTOs, and Heads of Engineering, understanding the strategic value of continuous delivery is essential. Beyond tooling, it’s a mindset and a system that affects time-to-market, team efficiency, software quality, and even revenue.